Logo Mats Buyer’s Guide: Sizes, Backing & Placement

Quick answer

Choose a smooth-backed logo mat for hard floors and a claw-backed logo mat for carpeted surfaces. Then select a size that gives people enough space to step naturally onto the mat without obstructing doors or walkways.

Display Wizard's current Custom Printed Logo Door Mat range starts at 600mm x 850mm and includes larger formats up to 2000mm x 4000mm, with both smooth and claw backing options across the range.

Logo mats work best at entrances, reception desks, showrooms, offices, schools, retail counters and event spaces where branding can be seen at floor level.

Smooth or claw backing?

Smooth backing is intended for hard surfaces such as tile, vinyl, laminate and other smooth floors.

Claw backing is designed for carpeted surfaces, where the textured underside helps the mat grip the pile.

Using the correct backing is important because the mat should sit securely and flat in the intended environment.

What size logo mat should I choose?

For a standard doorway or small reception point, a 600 x 850mm or 850 x 1200mm mat can provide visible branding without dominating the entrance.

For wider doors, reception zones or showrooms, larger formats such as 850 x 1500mm, 1150 x 1800mm or wider can create more impact.

Before ordering, measure the clear floor area and check door swing, threshold height and pedestrian flow.

Browse custom logo mats or view the Custom Printed Logo Door Mat.