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Trade Show Guide Shows You How to Exhibit the Right Way

When you try something for the first time, it can go really well, or there may be a few bumps on the way. Ultimately, preparation before trying something will usually mean you end up enjoying it a lot more.

Taking your business to a trade show is a fantastic opportunity to reach customers and build leads. However, it can prove to be a daunting task. There’s a hundred questions that need answering. Things like…

“Why exactly do I need to exhibit at a trade show anyhow?”


“Who is going to represent us when we exhibit our business there?”

Display Wizard looked around and thought to ourselves “Hmm, there’s a lot of information out there that might be able to help. Let’s put it all together.”

And we did. We’re very pleased (and proud) of our Expert Guide to Exhibiting at a Trade Show. Eight sections that cover pretty much everything you need to get up and running with your exhibition.

These sections are broken down into the following resources:

  1. 10 Great Reasons to Exhibit at a Trade Show

  2. How to Budget for a Trade Show

  3. How To Prepare for a Trade Show

  4. How to Create an Irresistible Trade Show Stand

  5. How to Use Social Media at Trade Shows

  6. How To Choose The Perfect Representative

  7. How to Manage Your Leads

  8. How to Become a Trade Show Expert


Not only do these sections answer (hopefully) everything you could want to know about setting up an exhibition display, we’re also really pleased to tell you that it will cost you absolutely nothing to take away with you! You can either read it online or download to a handy PDF file to take with you for some quick pointers.

We hope you find it useful and would love to hear your thoughts on how informative you find it, along with any ways you feel we can improve upon the guide.

Good luck at the trade show!

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