Spelling and grammar can have a huge affect on the strength and appeal of your printed marketing materials. We have put together a list of the 5 most common spelling & grammar mistakes you need to avoid at all costs.
- Exhibition stand design is constantly changing and different trends emerge according to developments within the exhibition industry. In this post we look at the exhibition stand design trends that were successful in 2015 and are set to continue this year.
For SMEs every penny counts, and finding the right marketing tactic is a crucial part of this.
This easily-digested infographic shows the most popular marketing tactics for UK SMEs and reveals some surprising results regarding face-to-face marketing.
If you are a business looking to expand into different sectors, a new marketing strategy may be required.
From traditional methods like direct mail to more modern ones like content marketing, this handy post gives you some advice on the best means of B2B marketing to help increase revenue and reach new clientele.
You have your stand, giveaways and enough coffee to keep you powered all day - so you are all ready for a successful trade show then?
Not necessarily, there are some types of trade show staff that can ruin your event - and to help we have categorised these into ten types which you need to avoid all costs!
If trade shows are part of your marketing plan, you may have racked your brains on the best way to attract prospects to your stand and increase your number of leads.
With every exhibitor trying the same old tricks to increase footfall, innovation is often the key to standing out an event. This post lists eight more creative and unconventional tactics in order to make sure you appear unique at your next event.
After an exhibition, trade show or other marketing event there is still much work to do to ensure the maximum success for your company.
How do you approach the leads you have gained during a show? How should you treat your stand (and more importantly) your staff? This post aims to give you some key tips on the best ways to follow-up after an event.
- Are you a non-UK company looking to exhibit at a show in Britain and not sure where to start? We have collected some key things to consider when thinking of exhibiting in the UK, including tips on getting your exhibition stand set up for the show.